By Richard Becker
Every now and again, I'm asked why do some blogs written by less experienced authors attract more attention than others who have earned their right be experts. More often than not, the reason can be found in the writing. Better writing keeps people engaged.
Five Elements For Better Writing.
Accurate. Accuracy matters above all. If the information is wrong, nothing else matters.
Clear. Clarity is less about the writing than the decision to be understood.
Concise. Concise writing strives for maximum impact with minimum means.
Human. Great writing has always been about having a conversation with the reader.
Conspicuous. Commands attention to draw readers in without being garish or cliche.
When you par these five with tips from other writers and communicators in "
On Writing And Editing" deck, you'll find that many of them are the same, separated only by their presentation.
Recent Comments